Beijing 2022
Olympics Medal Stand Collection
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For the 2022 Olympic Games, Nike looked to the U.S. National Park Service for inspiration — the breathtaking vistas, the larger-than-life natural monuments, and the core philosophy of the decades-old organization. Nature is everyone’s playground, and the national park system was designed to “safeguard these special places and share their stories.” Likewise, Nike believes that movement is everyone’s birthright, and the Olympic games are a collective moment to celebrate the people and stories behind the sport. Guided by this ethos, I collaborated with apparel designers to create a collection of patches with empowering messages that brought nature and sport together on the world’s biggest stage.
“You are standing on the edge of greatness, united as a team on a journey to victory. The path calls to those who believe in climbing higher. You belong here, and together you will rise. The ascent begins now, and the view from the top will be nothing short of extraordinary.”